Doctor of Business Administration (DBA)
STEM – Business Analytics and AI Strategy
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Prepare for
data-driven strategic leadership.
Salem University’s Doctor of Business Administration (DBA) STEM – Business Analytics and AI Strategy is built for experienced professionals who want to extend their graduate work into applied, practice-oriented doctoral study. You’ll develop advanced business knowledge and expertise for using business analytics and AI tools to create strategic change.
Complete the program fully online in as few as 64 weeks (approximately 15 months) of study. With online flexibility, you’ll be bale to continue working full time while earning your DBA.
51
Credits
64
Weeks
- 64-week, 51-credit Doctor of Business Administration (DBA) STEM – Business Analytics and AI Strategy
- Study fully online – no required on-campus residencies
- STEM-designated doctorate focused on business analytics and AI strategy
- Complete an applied doctoral project instead of a traditional dissertation
- Program includes free virtual residencies
- Start terms in January, May, and September
- Designed for working professionals who hold a master’s degree and field experience
As a graduate of this program, you’ll be prepared to demonstrate the ability to:
- Evaluate and synthesize peer-reviewed and practitioner research to diagnose persistent organizational challenges.
- Integrate advanced business acumen with analytics and AI strategy to support organizational transformation.
- Translate applied business research into actionable, data-supported strategic decisions in complex environments.
- Formulate applied methodologies that address authentic business challenges through an applied doctoral project.
- Design implementable, data-supported recommendations with clear, measurable criteria to lead organizational change.
- Communicate clearly and professionally — from scholarly writing to executive summaries and formal presentations
This DBA is designed to help you build advanced knowledge and applied skills that support evidence-based decision-making and organization improvement.
What will I study in Salem’sDBA STEM – Business Analytics and AI Strategy?
Your coursework combines advanced business study with focused work in business analytics and AI strategy, leading to a capstone-aligned applied doctoral project.
Course topics include:
- The Craft of Applied Doctoral Research and Writing
- Draft Management and Visualization for Decision Making
- Business Statistics and Predictive Analysis
- Program and Project Evaluation
- Capstone Orientation and Topic Development
- Ethics
- Organizational Development and Change Management
- Research Methods
- Analytical Case Study Methods
- Capstone Project Proposal
- Financial Theory and Portfolio Management
- Strategy and Business Policy
- Leadership in Global and Multicultural Organizations
- Artificial Intelligence and Machine Learning for Business
- Capstone Project 1: Research and Design
- Capstone Project 2: Implementation and Evaluation
- Capstone Project 3: Presentation and Dissemination
- Doctoral Residency I
- Doctoral Residency II
- Doctoral Residency III
In your doctoral project, you’ll identify a real-world business problem in an organization, synthesize peer-reviewed and practitioner research, select an appropriate applied methodology, and develop implementable recommendations supported by data and measurable evaluation criteria.
Take the next step to learn more about Salem’s DBA STEM – Business Analytics and AI Strategy.
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Interested in learning more about Salem University’s Doctor of Business Administration (DBA) STEM – Business Analytics and AI StrategY? Get in touch with a Salem enrollment counselor today.